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bn:00871840n
Noun Concept
Categories: Economics aphorisms, Advertising techniques, Selling techniques, Business models, Types of marketing
EN
razor and blades model  razor-and-blades model  Free gift  freebie marketing  Gillette business model
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EN
The razor and blades business model is a business model in which one item is sold at a low price in order to increase sales of a complementary good, such as consumable supplies. Wikipedia
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The razor and blades business model is a business model in which one item is sold at a low price in order to increase sales of a complementary good, such as consumable supplies. Wikipedia
Business model of selling high-profit consumables or subscription services for use with a subsidized durable good Wikidata