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bn:02126901n
Noun Concept
Categories: Television terminology, Television advertising, Marketing techniques, Promotion and marketing communications, Articles with short description
EN
product placement  brand integration  Brand placement  embedded advertising  embedded marketing
EN
Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. Wikipedia
Definitions
Relations
Sources
EN
Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. Wikipedia
A promotional tactic used by marketers in which a real commercial product is used in fictional or non-fictional media Wikipedia Disambiguation
Marketing technique where references to specific brands or products are incorporated, inline, into another work Wikidata
A form of advertising where a brand or product is incorporated into non-advertising media such as films. Wiktionary
A form of advertising. Wiktionary (translation)
IS A
technology
business model
ad
OPPOSITE OF
product displacement
Wikipedia
EN
product placement
Wikidata
EN
product placement
Wiktionary
EN
product placement
Wikipedia Redirections
EN
brand integration, Brand placement, embedded advertising, embedded marketing, In film branding, Integrated advertising, PP icon, product integration, Product Placement, Product plug, promotional consideration, Self-referential marketing
Wikidata Alias
EN
embedded marketing, placement marketing

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