bn:02329077n
Noun Concept
Categories: Psychometrics, Product management, Market research, Regression analysis
EN
conjoint analysis  Choice-based conjoint
EN
Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes that make up an individual product or service. Wikipedia
English:
in marketing
Definitions
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Sources
EN
Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes that make up an individual product or service. Wikipedia
Statistical method Wikidata