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bn:02329077n
Noun Concept
SYL
No term available
EN
Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes that make up an individual product or service. Wikipedia
English:
in marketing
Relations
Sources
IS A
EN
method
PART OF
EN
multivariate statistics
HAS KIND
EN
HILCA
DIFFERENT FROM
EN
choice modelling
USE
EN
psychology

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