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bn:03085981n
Noun Concept
SYL
No term available
EN
Celebrity branding or celebrity endorsement is a form of advertising campaign or marketing strategy which uses a celebrity's fame or social status to promote a product, brand or service, or to raise awareness about an issue. Wikipedia
Relations
Sources
IS A
EN
advertising campaign
EN
marketing strategy
HAS KIND
EN
brand ambassador
PARTIALLY COINCIDENT WITH
EN
brand ambassador
USES
EN
celebrity

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