bn:03782834n
Noun Concept
Categories: Market segmentation, Online advertising, Internet advertising, Promotion and marketing communications, Internet marketing
EN
behavioral targeting  behavioral advertising  behavioral marketing  behavioural advertising  Behavioural marketing
EN
Behavioral targeting comprises a range of technologies and techniques used by online website brands, publishers and advertisers aimed at increasing the effectiveness of marketing and advertising using user web-browsing behavior information. Wikipedia
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EN
Behavioral targeting comprises a range of technologies and techniques used by online website brands, publishers and advertisers aimed at increasing the effectiveness of marketing and advertising using user web-browsing behavior information. Wikipedia
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