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bn:02677611n
Noun Concept
Categories: Business terms, Marketing analytics, All articles with style issues, Marketing strategy
EN
cannibalization
EN
In marketing strategy, cannibalization is a reduction in sales volume, sales revenue, or market share of one product when the same company introduces a new product. Wikipedia
English:
marketing
Definitions
Relations
Sources
EN
In marketing strategy, cannibalization is a reduction in sales volume, sales revenue, or market share of one product when the same company introduces a new product. Wikipedia
The introduction of a new product that harms sales of an older product by the same producer Wikipedia Disambiguation
IS A
term
Wikipedia
EN
cannibalization (marketing)
Wikidata
EN
cannibalization

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